It has been 10 years since the establishment of CLICKFORCE. During this period, many domestic and foreign digital new knowledge have been continuously appealed to the market, and many new digital marketing methods have been advocated, only to achieve the purpose and significance of advertisers and website owners. In 2015, CLICKFORCE announced that companies need to have their own DMP system and accumulate a large amount of data in order to integrate, analyze and apply it to advertising and marketing. In 2018, the "Hybrid Data" conference was held. Through the integration of multi-party databases and cross-analysis, we will seize accurate TA's attention, reduce advertising costs, improve effectiveness and increase sales and brand impression. In 2019, the CLICKFORCE’s own system was upgraded and renamed [HOLMES Digital Prophet Core], DMP was renamed [HOLMES DATA], DSP was renamed [HOLMES ADs], and SSP was renamed [HOLMES Media]; Q4 of the same year also proposed the "Five-screens Integration", integrating 5 screens and data on the CLICKFORCE’s DSP platform. Advertisers can directly purchase all of them through a single platform of CLICKFORCE and implement the "One Platform Total Solution”.
In recent years, Southeast Asia’s economy has taken off. It is currently the fastest growing region in the world, and digital marketing has become increasingly vigorous in the Southeast Asian market. CLICKFORCE began to deploy in Southeast Asia in 2019, and took Malaysia as the first stop for overseas market development, focusing on the local geographical advantages and multicultural environment. As there are many local languages in Malaysia, and Chinese/Malay/Indian are the three main local languages, it is hoped that after the completion of the local market development, more complete product information can be radiated to other surrounding countries.
In 2020, CLICKFORCE will officially expand overseas markets and implement the HOLMES landing plan. Because the local concept of digital advertising is still at an early stage, and the industry information gap is large, concepts such as data collection and analysis, media efficiency evaluation, and overall advertising effectiveness still need to be established. CLICKFORCE thinks it would be a great opportunity to bring its system and platform into the Southeast Asian market.
2020 will be an important year for CLICKFORCE to expand overseas. We not only bring know how to the local area, but also hope to deploy the system in overseas markets and create a win-win situation of sharing resources with the locals.
In recent years, Southeast Asia’s economy has taken off. It is currently the fastest growing region in the world, and digital marketing has become increasingly vigorous in the Southeast Asian market. CLICKFORCE began to deploy in Southeast Asia in 2019, and took Malaysia as the first stop for overseas market development, focusing on the local geographical advantages and multicultural environment. As there are many local languages in Malaysia, and Chinese/Malay/Indian are the three main local languages, it is hoped that after the completion of the local market development, more complete product information can be radiated to other surrounding countries.
In 2020, CLICKFORCE will officially expand overseas markets and implement the HOLMES landing plan. Because the local concept of digital advertising is still at an early stage, and the industry information gap is large, concepts such as data collection and analysis, media efficiency evaluation, and overall advertising effectiveness still need to be established. CLICKFORCE thinks it would be a great opportunity to bring its system and platform into the Southeast Asian market.
2020 will be an important year for CLICKFORCE to expand overseas. We not only bring know how to the local area, but also hope to deploy the system in overseas markets and create a win-win situation of sharing resources with the locals.