The four-year Olympic Games affected by COVID-19 last year were postponed to this year. Moreover, in the case of the downturn in the atmosphere of COVID-19, it is even more necessary to use the "positive energy of Olympics" to inspire people in Taiwan. In addition, the new lifestyle of the "home economy" brought about by the epidemic makes people stay in front of the screen longer. It is a significant increase. Whether it is games, drama series, or even sports competitions, it has repeatedly shown the public's degree of dependence on "digital content." According to statistics, in terms of the number of viewers on the Chinese Professional Baseball League (CPBL) online, although the events have decreased, the number of online viewers in 2020 has increased by 23% compared with 2019. In terms of Olympic ratings in the past 20 years, because there is no time difference between Taiwan and Beijing Olympics. The ratings in Beijing Olympics are 5-10 times that of other Olympic sessions. Also, The American database Gracenote predicted this year that the "Taiwan National Team", is expected to win 10 medals.
 
CLICKFORCE is the "Exclusive Agency of Olympic Broadcasting Online Advertising" in Taiwan this year, and its exposure positions include CHT MOD Olympic Zone (IPTV) and Hami Video. All advertisers can easily integrate their "brands with the Olympic Games" according to their unique needs to enhance brand awareness.

Under the premise that historical rating data and the new lifestyle of the "home economy" of the epidemic have a strong demand for high-quality programs, this Olympic event is expected to bring more impressive ratings to online broadcasts. Although the public cannot come to the scene to experience the shock of the Olympics, however, you can get an immediate sense of participation through online broadcasting, sweeping away the downturn enveloped by the epidemic. CLICKFORCE will use this Olympic Games craze to bring unprecedented exposure to the brand.
 
The following are  options：
Back to the top